TF1 Group March 2018 audience ratings

Boulogne, 3 April 2018

 

TF1 GROUP – MARCH 2018 AUDIENCE RATINGS

 

TF1 group: best ratings in 2018 to date for individuals aged 4+ and targets, and strongest month-on-month growth in the French TV market.
27.5% share of individuals aged 4+ (+1 pt), 32.8% of W<50PDM[1] (+1.2 pts) and 29.4% of 25-49 year-olds (+1.3 pts).

[1] Women aged under 50 purchasing decision makers

 

TF1

TF1 posted its best month in 2018 to date for individuals aged 4+ and targets
and achieved the strongest month-on-month growth of any French TV channel

20.3% of individuals aged 4+ (+1 pt), 22.8% of W<50PDM (+1.4 pts),
19.9% of 25-49 year-olds (+1.2 pts)

TF1 registered the top 20 audiences of the month
Most-watched: Les enfoirés 2018 with 10.2m, biggest audience in 2018 to date

28 programmes with over 6.0m viewers

 

Event broadcasting
Les enfoirés 2018: Best audience of the year to date with 10.2m (45% individuals aged 4+ and 53% W<50PDM)
Joséphine-Camping Paradis crossover: up to 7.5m viewers, best audience for a Joséphine episode since 2012
Nicolas Sarkozy interview on the evening news bulletin: 7.4m viewers
Memorial service for Colonel Arnaud Beltrame: TF1 the most-watched channel with 1.8m viewers
 

Very good start for the new current affairs show LE20H Le Mag, plus strong audiences for news bulletins
20H Le Mag, launched Monday 12 March: 5.1m viewers, 20% share, beating its predecessor.
Record: Monday 2 April, 5.9m viewers
Evening news bulletin: 5.8m (25% share), and up to 7.0m
Lunchtime news bulletin: 5.4m (40% share), and up to 6.1m
 

Weekday access prime time: clear leader among individuals aged 4+ and W<50PDM
4 Mariages: leader, best month in 2018 to date, 15% individuals aged 4+, 21% W<50PDM (1.6m, up to 2.1m)
Bienvenue chez nous: leader, best month in 2018 to date, 17% individuals aged 4+ and W<50PDM (2.6m, up to 3.2m)
DNA: 3.3m, 17% individuals aged 4+ and 18% W<50PDM (up to 3.8m) – leader among W<50PDM
 

Very impressive return for big brands, especially among targets, delivering highly consistent performances for the channel
Clem: 5.1m (22% individuals aged 4+ and 34% W<50PDM) – up to 5.9m
L’arme fatale (Lethal Weapon): first-run episodes 4.8m (20% individuals aged 4+ , 29% W<50PDM) – up to 5.6m
Grey’s Anatomy: 4.5m (19% individuals aged 4+ and 39% W<50PDM) – up to 4.9m
Section de recherches: 6.0m, 26% individuals aged 4+ and 21% W<50PDM, and up to 6.7m
Koh-Lanta: 5.3m (24% individuals aged 4+ and 36% W<50PDM) – up to 5.6m
The Voice: 5.4m (26% individuals aged 4+ and 35% W<50PDM) – up to 6.1m
 

Movie offering: up to 7.1m for Rien à déclarer
Rien a déclarer: 7.1m (29% individuals aged 4+ and 31% W<50PDM)
Le nouveau stagiaire (The Intern), first screening: 6.5m (27% individuals aged 4+ and 39% W<50PDM)
Seul sur Mars (The Martian), first screening: 4.8m (21% individuals aged 4+ and 31% W<50PDM)
Les Profs 2, first screening: 5.3m (23% individuals aged 4+ and 33% W<50PDM)

 

LCI

0.6% AUDIENCE SHARE IN MARCH 2018: No. 2 NEWS CHANNEL

Most-watched news channel for the Socialist Party debate on Wednesday 7 March at 9pm: 204,000 viewers and 0.9% share (9pm-10.50pm), with audience 4x higher than usual in this slot (4 previous Wednesdays), +0.7 of a pt versus the usual for this slot, peak audience of 259,000 viewers at 9.29pm.

Weekday La matinale: all-time high
Further growth for the La matinale current affairs magazine: all-time high with 66,000 viewers and 2.1% share
Still growing well, +0.2 of a pt vs. 2018 to date and +0.6 of a pt year-on-year (vs. March 2017)

The Audrey Crespo-Mara interview at 8.15am posted its best month ever: 99,000 viewers, 2.4% share, peak of 153,000 viewers/3.6% share on Thursday 22 March 2018 => 2nd best ever for an Audrey Crespo-Mara interview

Regards croisés at 8.45am: up to 119,000 viewers, 3.3% audience share on Tuesday 27 March 2018

 

La République LCI confirms its positive trend and equals its best month of the season with a 1.6% share

Up to 130,000 viewers and 2.5% share on Monday 26 February => best audience in 2018 to date (and 3rd best audience of the season in the 9am-noon slot).

Special editions: Friday 23 March, hostage-taking in Trèbes; Wednesday 28th March, national memorial service for Colonel Beltrame (2nd most-watched news channel, audience peaking at 157,000 at 12.43pm)

Dossier du dimanche , especially L’enquête sur le clan Boudou on 11 March: 126,000 viewers, 0.5% share =>
LCI most-watched news channel between 8.53pm and 9.40pm.

 

 

TFX

No.2 DTT channel among 15-24 year-olds, strong year-on-year growth
4.5% share of this target, +0.7 of a pt year-on-year

 

LA VILLA DES CŒURS BRISES :

5th most-watched national channel, no.2 DTT channel among 15-24 year-olds with 8% share
2nd most-watched DTT channel among W<50PDM with 6% share
Peak of 700,000 viewers and up to 8% among W<50PDM

 

 

TF1 SERIES FILMS

All-time high for W<50PDM and 25-49 year-olds, up year-on-year for these audience groups
2.6% of W<50PDM and 2.2% of 25-49 year-olds
+0.4 of a pt for W<50PDM, +0.2 of a pt for 25-49 year-olds – Also up month-on-month

 

5 of the top 10 HD DTT audiences of the month

Via the movie offering: L’arme fatale + L’effaceur (Lethal Weapon + Eraser) saga
+ Léo Matteï, 0.7m viewers

 

TMC

Best month in 2018 to date for individuals aged 4+ and targets, growth vs. February
3.0% of individuals aged 4+ / 4.2% of 25-49 year-olds / 3.9% of ABC1s:
most-watched DTT channel among ABC1s, and joint leader among 25-49 year-olds

2nd best audience ever for TMC with the France vs. Colombia football match

Most-watched channel nationally with 18% of individuals aged 4+, no.2 channel for 25-49 year-olds with 22%
Best audience ever for a football match on DTT

Quotidien: up to 1.5m

1.2m and 5% of individuals aged 4+
9% of 25-49 year-olds, and 10% of ABC1s

Movie offering: no.1 on DTT with 1.0m viewers

4% of individuals aged 4+, and 6% of 25-49 year-olds
Up to 1.4m for Salt.

 

 

Source Médiamat Médiamétrie