TF1 - Audience figures in novembre 2012
TF1 - Audience figures in novembre 2012
TF1 THE CLEAR LEADER, POSTING YEAR-ON-YEAR GOWTH
TF1 claimed a 23.3% audience share in November and posted a 0.3-point increase year on year, leading its main rival by 8.8 points.
TF1:
- strengthened its leadership in prime time, with an average 6.7 million viewers, up 300,000 on last year,
- scored the top 20 audience ratings of the month, with a high of 9.2 million viewers on 13 November,
- was the only channel able to draw over 7 million viewers.
Strong performance in the evening
Entertainment
Record season for Danse avec les stars
Impressive growth for the adventure game show Koh Lanta
The latest season of Danse avec les stars attracted an average 5.8 million viewers for the season as a whole, an increase of 700,000 viewers on last year.
The family show was also a big hit in the social media, with 2.7 million tweets and a particularly successful partnership between MYTF1 and Trendrr.
Koh Lanta confirmed its status as a leading adventure game show, with over 7.3 million viewers on average since the start of the season (30% share), an increase on last season.
In post-prime time, Qui veut épouser mon fils drew a high of 3 million viewers and proved a major success with young and female viewers, with a 36% share of women under 50 purchasing decision makers (PDM) and 50% of 15- to 24-year-olds.
French drama
No Limit, Luc Besson’s first-ever series, is generating major buzz.
Gérard Jugnot’s Merlin achieved the highest ratings of a French drama programme in November.
With 7.3 million viewers tuning into the first episode, No Limit made the strongest start by a series since January 2010.
The first episode of Merlin, starring Gérard Jugnot as the famous wizard, drew some 7.4 million viewers and attracted 47% of children viewers during the school holidays.
Cinema
Camping 2 scores highest ratings of the year for a first-air French film
The comedy Camping 2 brought laughter to numerous families across France, with 8.3 million viewers and audience shares of 30% for individuals, 39% for women under 50 PDM and 47% for children.
Also of note were the strong performances by the first-air films X-Men Origins, with 6.2 million viewers, and Inglourious Basterds, with 6.1 million.
US series
The Mentalist scores the highest ratings of the month
The Mentalist topped the ratings charts once again in November, drawing 9.2 million viewers on Tuesday 13 (for the episode “His Thoughts Were Red Thoughts”) and 8.8 million on average (31% audience share and 39% of women under 50 PDM).
Nos chers Voisins and Après le 20h c'est Canteloup in leadership position and continuing to grow
Nos chers voisins has posted a 200,000 increase in viewer numbers since arriving in the 7.50 pm slot, attracting a high of 5.7 million viewers in November.
Apres le 20h c'est Canteloup drew an average 7.5 million viewers (for a 28% audience share) and achieved a high of 8.7 million viewers.
News : strong momentum for news shows and magazines
The 8 o’clock news attracted an average 6.9 million viewers (27% audience share), making November the show’s second most successful month of the year.
Ratings for the 1 o’clock news peaked at 7 million and averaged 6.4 million for the month (44% audience share).
Sept à huit also scored its second-best month of the year, with an average 4.8 million viewers (23%/28%).
Reportages on Saturday drew an average 4.7 million viewers (34%/33%).
Record month for game shows and access magazines
Some 3.5 million viewers on average tuned into Les 12 coups de midi (for a 31% audience share), peaking at 4.1 million at the end of the month.
In the week :
4 mariages pour 1 lune de miel : an average 1.9 million viewers.
Une famille en or : an average 3 million viewers and a high of 3.3 million.
Le juste prix : 4.7 million viewers on average and a high of 5.1 million.
Saturdays :
Tous ensemble is enjoying its best season ever, with an average 3.3 million viewers in November (for a 22% audience share).
50mn inside : 4.4 million viewers (24% audience share) and a high of 4.7 million in November.
* Source: Médiamétrie - Mediamat - novembre 2012
TF1 - DIRECTION DE LA COMMUNICATION
Contacts presse : Virginie Duval - Maylis Carçabal