A message from Gilles Maugars

Executive vice president, technologies, information systems, internal resources and corporate responsability

Following privatisation in 1987, TF1 immediately assumed its responsibility as a leading media organisation in France. The company not only respected the commitments made to local authorities on programme compliance but also developed a number of proposals that were approved by the regulatory authority. It raised public awareness of the environment through news programmes and the Ushuaïa show and opened its doors wide to associations and major national causes.

But Corporate Responsibility is now a global approach and TF1 has become a diversified media group. Our Corporate Social Responsibility policy today includes respecting transparency and governance principles, integrating dialogue with stakeholders and introducing sustainable development principles in production, distribution and the values we convey. It also involves focusing on the diversity of talents, new media uses and changes in employee expectations. And because it has to be applied across the entire value chain of the Group, it concerns our suppliers, producers and advertisers and all our partners.

The CSR dynamic is based on three main points.
The first is making each department more responsible on the issues that concern it, including the ethics of news coverage for the News Department, the responsible purchasing policy for the Purchasing Department, Label Diversité commitments for the Human Relations Department, and the analysis of changing consumption practices for TF1 Publicité and its advertiser customers. The work achieved in 2011 on our new CSR vision shows that the policy is now central to our businesses and plays a role in global company strategy.

The second point is the drafting of CSR guidelines for the media. This is currently being undertaken by France's major media players with the active contribution of TF1, mindful of its role as a social link and its everyday presence with the general public.
Lastly, we are increasing our rigour in reporting, both in terms of transparency and the exhaustiveness of the information we provide on our activities.

This document and the www.groupe-tf1.fr website reflect the rich and varied day-to-day efforts of the Group in 2011 to entertain and inform the French population, through a comprehensive range of channels, uses and services. CSR is an integral part of the actions undertaken not just by Group management but by each of the men and women who work at TF1.

Gilles Maugars

* Corporate Environmental and Social Responsibility